Logos · B2C marketing
From early 2022 through the end of 2024, Christian was the marketing strategist responsible for the entire B2C marketing function.
Selected work
Current systems show how we connect product, software and operations today. Earlier engagements demonstrate the marketing foundation behind that work. We keep the two visible rather than relabelling older work as AI projects.
Four core projects
Our own products and current client work, with a publicly verifiable purpose, a distinct visual language and no claimed revenue impact.
They show DigitAI’s current range: a brand website, a local marketplace, a multi-tenant domain platform and operating software. Every destination is live; we claim results only when they are documented.
A custom operations platform for a real vending fleet in Mauritius, connecting inventory, payment status, telemetry and day-to-day workflows.
A mobile presence for regional honey from Nordhorn, with product information, a direct route and a 24/7 self-service shop.
A live Mauritius marketplace on the web and as iOS and Android apps, with real public listings and an AI-assisted listing flow.
A multi-tenant platform combining an admin system and member app for people, groups, events and communication, with a public demo.
Marketing foundation · 2021–2024
This work demonstrates Christian’s experience in strategy, SEO and paid reach. It is explicitly not presented as AI work and does not imply a current client relationship.
We state only the timeframe and scope we were responsible for. We do not claim business results, budgets or ongoing responsibility without explicit permission. The current destination sites are controlled by their respective operators.
From early 2022 through the end of 2024, Christian was the marketing strategist responsible for the entire B2C marketing function.
Multi-year digital project work around the German-language information service.
Search optimisation and paid advertising for the regional expert office.
Planning and management of paid advertising during the project period.
Marketing work and local visibility through optimisation of the Maps presence.
Strategy and search advertising during the project period. The current website is entirely outside our responsibility and is therefore not linked.
Your starting point matters
The Scoper organises your project without forcing it into an existing case-study pattern. We then review personally what genuinely fits.